What Influences Google’s Idea of ‘Authority’ in Your Name
When someone searches your name, Google doesn’t just show results—it ranks what it trusts most. That trust is known as authority. It determines which voices rise to the top and…
When someone searches your name, Google doesn’t just show results—it ranks what it trusts most. That trust is known as authority. It determines which voices rise to the top and…
Have you ever searched your name online and cringed at what you found? Maybe it’s a social media post from years ago that no longer represents you—or a personal website…
This article explains different ways to use Google Alerts for companies, including competitor monitoring, review management and more. We’ll also walk you through how to set up Google Alerts. Google…
This article answers the question, “What is search optimization?” and discusses how SEO and online reputation are related. When someone searches for your name or brand online, what they find…
A single viral post can undo years of progress. Today, reputations are shaped in real time across social media platforms, review sites, and search engines — often before a brand…
Protect your personal information on people search sites by starting with this PrivateEye opt-out guide. Today, many people prioritize removing their information from data brokers and people search sites. In…
If your Wikipedia page suddenly changes — and you see false or damaging information — it can affect how you appear online within hours. Because Wikipedia ranks high in Google…
Last updated on October 8, 2025. Article by Adam Petrilli, Founder of NetReputation with 10+ years in ORM. See Adam’s profile on Forbes. Our guide to the top reputation management…
Imagine spending years building a trusted brand — then watching it collapse overnight because of a single viral social media post. A false statement spreads, headlines multiply, and your company’s…
Most people assume their online reputation looks the same everywhere. If you appear strong on Google, the same should be true on Bing or DuckDuckGo. But that isn’t how search…
Learn how to request a review from a customer or client so your business can gather more positive feedback online. Reviews can be a game-changer for companies, adding to a…
What are the benefits of having a wiki for corporations? In this guide, we’ll explain what a corporate wiki is, pros and cons, and how traditional corporate wikis differ from…
You run a search for your brand, and an old article, negative review, or outdated story still appears at the top of the search results page. Even after publishing new…
Why is executive privacy such a pressing issue? The threat of identity fraud increases every day, especially for high-profile individuals. This is because hackers and threat actors are growing more…
If you’re wondering how to post on Reddit, this article explains setting up a Reddit account, selecting subreddits and submitting your first post. There are a number of reasons to…
Learn about Better Business Bureau accreditation and why it means so much for brands today. When it comes to building trust with consumers, few designations are as impactful as BBB…
This “how to delete Reddit account” article will cover removing your Reddit content and deleting your account. Social media platforms can be excellent tools for building your online reputation. They…
Website design and development is the process of planning and creating a website from start to finish. Everything from visuals, like colors, layout and typography, to technical aspects, like coding…
When a crisis occurs, most companies focus on getting back to normal operations. They plan for natural disasters, data breaches, or system outages, but often overlook the less visible threat:…
Type your name into Google, and the results page tells a story. Sometimes it’s fair. Often it isn’t. What shows up in search results can decide if you get a…
This article discusses the chatbot / search engine debate that daily users and industry professionals are having. In 2025, a question you may have Googled a year or two ago…