Online Reputation Blog

How to Transfer Ownership of a Google My Business Profile

How to Transfer Ownership of a Google My Business Profile

If your company needs or wants to transfer ownership of a Google My Business account, our step-by-step guide below will show you the most efficient way.
 
As more and more customers turn to the web to learn about local businesses in their area, getting listed in online directories is a mission-critical step for business owners. …

Local Citation Management: Supercharge Your Local SEO

Local Citation Management: How Citations Can Improve SEO

Local citation management is the key to standing out in locally-oriented search results. Our guide will help you unlock the power of local citation services.
 
When customers search for your business name, what do they find in online search results?
 
If you haven’t explored the power of local citations, …

Review Gating 101: What it is and the risks involved.

What is Review Gating?

Review gating is more than a bad practice — it can put your business at risk. Learn what review gating refers to and how there’s a better approach to collecting positive feedback from your customers in our guide below.
 
Think about the last time you wanted to find a new restaurant in your area or needed service for your home or car. …

Online presence management

Online Presence Management: Building Your Brand Online

Online Presence Management: Building Your Brand Online – Online presence management allows business owners to increase brand awareness and positively influence customer engagement with a robust digital footprint.
In recent years, a new term to describe how an individual or business stands out in the online environment has become popular. Called “online presence management”, …

Online Reputation Management Best Practices from the Professionals

Learn about online reputation management best practices in our definitive guide.
In today’s highly-connected digital environment, how you are perceived online can have profound impacts on the behavior of others.
 
Think about your own habits when using the web to learn about the people and businesses around you. …

Reputation Management Strategy

How to Create a Reputation Management Strategy from Scratch

Building a reputation management strategy lays the groundwork for a strong and resilient online reputation.
In the digital space, how you are perceived can have a powerful impact on how others respond to you or your business venture. When people are searching for information about your business using Google search, …

Google Seller Rating

Earning a Google Seller Rating: Performance Improvements for PPC

Earning a Google Seller Rating: Performance Improvements for PPC
Trust is a critical aspect in the modern business world. Consumers tend to frequent businesses that can demonstrate their trustworthiness online; this “proof” often comes in the form of positive reviews and ratings. For businesses that run pay-per-click advertising campaigns, such as on Google Ads, …